A Total War Saga: Troy’s free launch on the Epic Games Store is a huge success – the game has been claimed by 7.5m players in just 24 hours.
This limited-time free giveaway on the Epic Game Store for Creative Assembly’s strategy game exceeded the developer’s expectations.
“We were optimistic but we couldn’t have predicted this level of excitement,” Rob Bartholomew, chief product officer said.
“It’s been incredible to work with Epic on giving this brand new release away for free. Now we get to welcome so many strategy players – new and old – to experience this incredible Saga. We’re very happy.”
The free giveaway is now over, and A Total War Saga: Troy has reverted to its full price of £34.99.
TOTAL WAR troy 9 mins of gameplay Watch on YouTube
A Total War Saga: Troy is an Epic Games Store exclusive for 12 months. Back in June, Creative Assembly said this exclusivity and the free giveaway is a one-off deal for Troy, and there are no plans for future games to be Epic exclusives. The deal was about reaching a new audience, which clearly has worked out.